Beyond Google’s platforms, Looker Studio also integrates with 1,100+ third-party data sources via partner connectors. This lets you pull all your SEO, PPC, and marketing data into one clean, interactive dashboard. If you’re managing many projects, reporting can get VERY tedious (and costly). It shows clients and teams exactly what’s working — and what isn’t.
Optimize your SEO strategy with WebFX!
These tools will help you build a robust backlink profile and improve your overall SEO performance. One of the first tools I recommend to anyone looking into SEO is Google Search Console. This free tool provides invaluable insights into how your site appears in search results. With it, I can monitor performance metrics such as clicks, impressions, and click-through rates for my web pages. It also alerts me to critical issues, such as crawl errors or manual penalties, which could impact my site’s performance. For a massive site that needs a huge audit, a dedicated crawling tool makes the task so much more manageable.
Pricing and Fees
- With Ahrefs, you can dig into the nitty-gritty of your website’s technical SEO performance.
- If keyword research is your top priority and your website is already set up with Google Analytics, Keyword Hero should be on your radar.
- AccuRanker is the best SEO tool for keyword ranking reports because it delivers highly accurate, up-to-date position tracking with one of the fastest refresh rates in the industry.
- Simply enter a starting keyword to receive a list of related keywords you can target.
- We’re talking age, interests, demographics, gender, location, and behavior data.
It’s especially useful for new websites as it lets site owners submit web pages for search indexing. All plans include unlimited data sources, unlimited users, and all available integrations. A 15-day free trial is available with no credit card required.
It’s honestly nothing special, but I still add it here because I think the user interface is good. The tools available through SEO Review Tools are free to use. My recommendations above are good starting points for your own search, but make sure to be clear on your own needs and goals before making a final decision. Lastly, take advantage of free trials wherever they’re available, as different UI/UXs can make all the difference. The popular AI SEO tools are MarketMuse, Surfer SEO, Byword, Clearscope, Frase, and Jasper. Wix SEO Wiz is completely free and available to all Wix users.
Also, its bots sift through domains — even competitors’, which can make you a viable contender — and supply precise data to shape your strategy. It’s also a more affordable paid SEO tool, so you can maintain your marketing budget. These links from other reputable sites to your site SEO Anomaly can show search engines like Google that your website is trustworthy and provides value, which can help your rankings. As search engines continue to evolve, so does the practice of search engine optimization (SEO). That’s why you must keep up with the latest and best SEO tools that can streamline your processes and improve your rankings.
Each of these tools provides different features, so it’s worth exploring them to find the one that best suits your needs. ContentKing is a real-time SEO auditing tool that offers 24/7 monitoring and alerting, so you’re always on top of the latest changes your site undergoes — all before search engines know. With Ahrefs, you can dig into the nitty-gritty of your website’s technical SEO performance. Ahref’s all-in-one SEO tool set makes it possible to do everything from tracking your rankings to analyzing your competitors’ performance and keyword targeting. Like other popular Surfer SEO alternatives, Frase thoroughly analyzes top-performing content and provides actionable, real-time insights to guide your strategy.
Marketers and SEO professionals primarily use it for quick on-page audits and evaluations. We invest in deep research to help our audience make better software purchasing decisions. We’ve tested more than 2,000 tools for different marketing use cases and written over 1,000 comprehensive software reviews. Learn how we stay transparent & check out our software review methodology. Moz Pro is an all-in-one SEO solution with access to keyword research, link research, and competitive research tools. Identify additional keywords to target with our extensive pool of keyword suggestions.
With marketing features included in their plans, SERanking is one of the market’s most used and popular SEO tools. It makes keyword research more streamlined and gives users an excellent way to see the keywords competitors use to rank on Google. Google Trends has been around for years but has been underutilized. Not only does it give you information regarding a keyword but it offers great insight into trends around the topic, which can be invaluable at any stage of a business’s growth. Search for keywords in any country and receive information around it like top queries, rising queries, interest over time, and geographical locations depending on interest. If you are unsure which trends are the ones for you, this is the best SEO tool to use.
With the help of search engine optimization (SEO) analytics tools, you can track, troubleshoot, and improve your site’s SEO and search performance. Unlike some Surfer SEO alternatives that emphasize content creation, Copywritely concentrates on content quality assessment and improvement. It scans your existing content for issues like duplicate content, poor readability, keyword stuffing, and grammar problems—and then provides specific recommendations to fix them. The platform allows you to analyze up to 10,000 words, giving you plenty of room for comprehensive content evaluation.
When choosing a tool, consider the exact features you need (and the cost) before making a final decision. There are many different ways to do this, but some of the most common methods include guest blogging, broken link building, and the skyscraper technique. You won’t rank high in search results if you don’t have great content.